Help AG vs MAD Security
Help AG and MAD Security are both Services firms that work with your existing tools. Help AG targets Mid-market and Enterprise organizations, while MAD Security serves Mid-market and Enterprise. Help AG includes 0 attack surfaces in base pricing (), compared to 1 for MAD Security (Endpoint).
Buyer brief
Help AG and MAD Security are both Services firms that work with your existing tools. Help AG targets Mid-market and Enterprise organizations, while MAD Security serves Mid-market and Enterprise. Help AG includes 0 attack surfaces in base pricing (), compared to 1 for MAD Security (Endpoint).
MAD Security offers broader coverage (1 surfaces vs. 0). Help AG may suit teams that need depth over breadth.
At a glance
| FIELD |  |  |
|---|---|---|
| Best fit | Middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs | Defense contractors and government contractors that need MDR evidence aligned to DFARS, CMMC and NIST requirements |
| Price | Custom quote | MSS example: $24K-$90K/yr; not MDR-only |
| Response authority | 1/6 actions · Configurable | 1/6 actions · Configurable |
| Stack | Works with existing stack | Works with existing stack |
| Data access | Reports only | Reports only |
| Warranty | None listed | None listed |
- Best fit
- Middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs
- Price
- Custom quote
- Response authority
- 1/6 actions · Configurable
- Stack
- Works with existing stack
- Data access
- Reports only
- Warranty
- None listed
- Best fit
- Defense contractors and government contractors that need MDR evidence aligned to DFARS, CMMC and NIST requirements
- Price
- MSS example: $24K-$90K/yr; not MDR-only
- Response authority
- 1/6 actions · Configurable
- Stack
- Works with existing stack
- Data access
- Reports only
- Warranty
- None listed
Detailed comparison
| FIELD | Help AGTECH-AGNOSTIC | MAD SecurityTECH-AGNOSTIC |
|---|---|---|
| Fit | ||
| Target size | Mid-market, Enterprise | Mid-market, Enterprise |
| Sentiment | Mixed | Mixed |
| Your stack | ||
| Approach | Works with your tools | Works with your tools |
| EDR integrations | None listed | None listed |
| SIEM integrations | None listed | None listed |
| Coverage | EPEndpoint: LimitedCloudCloud: LimitedIDIdentity: LimitedSaaSSaaS: LimitedNetNetwork: LimitedOTOT/IoT: Limited | EPEndpoint: CoveredCloudCloud: LimitedIDIdentity: LimitedSaaSSaaS: LimitedNetNetwork: Optional add-onOTOT/IoT: Optional add-on |
| Response | ||
| Response type | Active Remediation | Active Remediation |
| Approval policy | Configurable | Configurable |
| Response actions | Custom playbooks | Custom playbooks |
| IR included | ✓ Included | Separate |
| Cost | ||
| Price range | Not published | Custom pricing. A vendor-published MAD Security cost-comparison PDF gives $24,000-$90,000 per year as an example average for SMB managed security services, but it is not an MDR-specific quote and says pricing varies. |
| Minimum seats | None | None |
| Breach warranty | – | – |
| More details | ||
| Requires own agent | No | No |
| Endpoints | ~ Limited | ✓ Included |
| Cloud workloads | ~ Limited | ~ Limited |
| Identity | ~ Limited | ~ Limited |
| SaaS apps | ~ Limited | ~ Limited |
| Network | ~ Limited | + Optional |
| OT/ICS | ~ Limited | + Optional |
| Threat hunting | ✓ Included | ✓ Included |
| Response SLA | Not disclosed | Not disclosed |
| 24/7 coverage | ✓ | ✓ |
| Pricing model | Custom quote. Help AG does not publish MDR package pricing. | Custom pricing. MAD Security publishes a broad managed security services cost comparison, but does not publish MDR-specific price bands, minimums, per-endpoint pricing or log-volume pricing. |
| Hidden cost warnings | Public pages do not publish MDR pricing, contract minimums or service-credit language.. The service is positioned for sovereign UAE and KSA delivery, so buyers outside the region should confirm availability and data-residency architecture.. Response Automation-as-a-Service is named separately, so containment actions, permissions and cost should be written into the quote.. Help AG lists a broad cybersecurity portfolio around MDR, so buyers should separate included MDR scope from SecOps, CTEM, DFIR, advisory and cloud-security projects.. Public pages cite MTTD and MTTR improvement without figures, so buyers should ask for contractual metrics rather than relying on marketing claims. | Confirm whether MDR is quoted as a standalone endpoint service or bundled into SOC-as-a-Service.. Confirm whether NDR, cloud telemetry, identity correlation and OT/IT monitoring are included or separate services.. Ask which tools are included in the MDR fee, since public pages do not name a standard EDR or SIEM platform.. The public $24,000-$90,000 annual example is for managed security services broadly, not a scoped MDR quote.. No public MDR SLA table, service-credit terms or breach warranty were found. |
| Data portability | Partial | Partial |
| Contract terms | Custom, Managed Detection and Response, Response Automation-as-a-Service, Digital Forensics and Incident Response | Custom |
| Channels | EmailPortalPhone | |
| Data access | Reports only | Reports only |
| Dedicated analyst | – | – |
| SOC regions | Middle East | North America |
| Onboarding | Not published. Help AG says Unicorn supports rapid deployment of threat detection content and playbooks, but no standard MDR onboarding duration was found. | Not published as a standard MDR onboarding timeline. |
| Industry focus | GovernmentCritical InfrastructureEnterprise | Defense Industrial BaseGovernmentMaritimeState and Local GovernmentFinancial ServicesTechnologyHigher EducationManufacturing |
| MTTD | Not published | Not published |
| MTTR | Not published | Not published |
| Community view | No meaningful MDR-specific buyer-review signal was found in major English-language review communities during this pass. The public buyer case rests on Help AG's Middle East focus, e& enterprise ownership, sovereign UAE and KSA SOCs, 800+ certified experts, response automation, threat hunting and DFIR integration. Buyers should validate pricing, exact response authority, SLA figures and data-residency terms directly. | MAD Security has clear regulated-sector positioning and public MSSP Alert recognition, but independent MDR buyer-review signal is thin. No meaningful G2, Gartner Peer Insights or PeerSpot MDR review profile was found in this pass. |
| Compliance | ISO 27001ISO 22301ISO 20000-1ISO 27035-2NCASAMADESC | CMMCDFARSNIST SP 800-171NIST 800-53FISMAFedRAMPMTSACJISHIPAA |
| Certifications | ISO-certified sovereign SOCsISO 27001:2022ISO 22301:2019ISO 20000-1:2018ISO 27035-2:2023SOC CMM Level 3CREST-certified DFIR | CMMC Level 2 CertifiedCMMC Registered Provider OrganizationService-Disabled Veteran-Owned Small Business |
| Founded | 2005 | 2010 |
| Data retention | Help AG says MDR services are fully delivered within the region and aligned with data-residency and regulatory requirements. No standard public MDR log-retention period was found. | Not published |
| API available | – | – |
| Website | Visit → | Visit → |
FAQ
What is the main difference between Help AG and MAD Security?
Help AG is a Services firm that is technology-agnostic (works with your existing tools). MAD Security is a Services firm that is technology-agnostic (works with your existing tools). Help AG covers 0 attack surfaces in base pricing vs. 1 for MAD Security.
How do Help AG and MAD Security differ in response capabilities?
Help AG supports 1 autonomous actions (custom playbooks) and approval is configurable. MAD Security supports 1 autonomous actions (custom playbooks) and approval is configurable. Incident response is included with Help AG and not included with MAD Security.
How does Help AG pricing compare to MAD Security?
Help AG pricing: Not published. MAD Security pricing: Custom pricing. A vendor-published MAD Security cost-comparison PDF gives $24,000-$90,000 per year as an example average for SMB managed security services, but it is not an MDR-specific quote and says pricing varies.. Watch for with Help AG: Public pages do not publish MDR pricing, contract minimums or service-credit language.; The service is positioned for sovereign UAE and KSA delivery, so buyers outside the region should confirm availability and data-residency architecture.. Watch for with MAD Security: Confirm whether MDR is quoted as a standalone endpoint service or bundled into SOC-as-a-Service.; Confirm whether NDR, cloud telemetry, identity correlation and OT/IT monitoring are included or separate services..
Should I choose Help AG or MAD Security?
Choose Help AG if: middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs. Choose MAD Security if: defense contractors and government contractors that need MDR evidence aligned to DFARS, CMMC and NIST requirements. Help AG is not ideal for buyers that need public MDR pricing before sales. MAD Security is not ideal for buyers that need MDR-specific pricing, minimums and packaged tiers before talking to sales.
Daylight Security
AI-native MDR for buyers comparing active remediation across endpoint, cloud, identity, and SaaS. Daylight works with existing EDR/SIEM stacks and uses ChatOps-native collaboration, so it can be a useful third reference point in this comparison.