e2e-assure vs Help AG
e2e-assure is a Pure-play MDR that works with your existing tools. Help AG is a Services firm that works with your existing tools. e2e-assure targets Mid-market and Enterprise organizations; Help AG serves Mid-market and Enterprise. e2e-assure includes 4 attack surfaces in base pricing (Endpoint, SaaS, Identity, Network), compared to 0 for Help AG ().
Buyer brief
e2e-assure is a Pure-play MDR that works with your existing tools. Help AG is a Services firm that works with your existing tools. e2e-assure targets Mid-market and Enterprise organizations; Help AG serves Mid-market and Enterprise. e2e-assure includes 4 attack surfaces in base pricing (Endpoint, SaaS, Identity, Network), compared to 0 for Help AG ().
e2e-assure (Pure-play MDR) and Help AG (Services firm) serve different buyer profiles. Your decision depends on whether you prioritize e2e-assure's uk-focused mdr with sc-cleared analysts and deep microsoft expertise, purpose-built for critical ... or Help AG's help ag fits middle east buyers that want sovereign mdr with local soc delivery, automation and d....
At a glance
| FIELD |  |  |
|---|---|---|
| Best fit | UK or Australian government and critical infrastructure organizations requiring SC-cleared analysts | Middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs |
| Price | AppSource from GBP 6/user/mo; min spend unclear | Custom quote |
| Response authority | 4/6 actions · Configurable | 1/6 actions · Configurable |
| Stack | Works with existing stack | Works with existing stack |
| Data access | Dashboards | Reports only |
| Warranty | None listed | None listed |
- Best fit
- UK or Australian government and critical infrastructure organizations requiring SC-cleared analysts
- Price
- AppSource from GBP 6/user/mo; min spend unclear
- Response authority
- 4/6 actions · Configurable
- Stack
- Works with existing stack
- Data access
- Dashboards
- Warranty
- None listed
- Best fit
- Middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs
- Price
- Custom quote
- Response authority
- 1/6 actions · Configurable
- Stack
- Works with existing stack
- Data access
- Reports only
- Warranty
- None listed
Detailed comparison
| FIELD | e2e-assureTECH-AGNOSTIC | Help AGTECH-AGNOSTIC |
|---|---|---|
| Fit | ||
| Target size | Mid-market, Enterprise | Mid-market, Enterprise |
| Sentiment | Positive | Mixed |
| Your stack | ||
| Approach | Works with your tools | Works with your tools |
| EDR integrations | Microsoft Defender for EndpointCrowdStrikeSentinelOneTrend Micro Vision One | None listed |
| SIEM integrations | Microsoft SentinelSplunk | None listed |
| Coverage | EPEndpoint: CoveredCloudCloud: Optional add-onIDIdentity: CoveredSaaSSaaS: CoveredNetNetwork: CoveredOTOT/IoT: Optional add-on | EPEndpoint: LimitedCloudCloud: LimitedIDIdentity: LimitedSaaSSaaS: LimitedNetNetwork: LimitedOTOT/IoT: Limited |
| Response | ||
| Response type | Guided Response | Active Remediation |
| Approval policy | Configurable | Configurable |
| Response actions | IsolateDisable accountsQuarantineCustom playbooks | Custom playbooks |
| IR included | Separate | ✓ Included |
| Cost | ||
| Price range | Starting around £6/user/month (per Microsoft AppSource listing), dependent on user count, number of services, and subject to minimum spend. Specific minimums not published. | Not published |
| Minimum seats | None | None |
| Breach warranty | – | – |
| More details | ||
| Requires own agent | No | No |
| Endpoints | ✓ Included | ~ Limited |
| Cloud workloads | + Optional | ~ Limited |
| Identity | ✓ Included | ~ Limited |
| SaaS apps | ✓ Included | ~ Limited |
| Network | ✓ Included | ~ Limited |
| OT/ICS | + Optional | ~ Limited |
| Threat hunting | ✓ Included | ✓ Included |
| Response SLA | ≤1 hour | Not disclosed |
| 24/7 coverage | ✓ | ✓ |
| Pricing model | Per-user per-month pricing. Two tiers: Monitored (baseline Defender coverage, monthly reports) and Managed (extended functionality, automated threat responses, Teams-based monthly reviews). Contracts typically 12-36 months. Also available as committed annual contract with retrospective monthly management charge based on device count. | Custom quote. Help AG does not publish MDR package pricing. |
| Hidden cost warnings | Incident response is NOT included in base MDR. It is a separate retainer delivered through UK-based partners.. Automated containment triggers on critical alerts, but broader remediation is your team's responsibility. Budget for internal staff to act on SOC guidance.. Minimum spend threshold exists but is not publicly disclosed. Ask for it before engaging.. OT/ICS and advanced cloud coverage may be priced as additional modules beyond base MDR.. Managed tier costs more than Monitored, with significantly different automation and analyst involvement. Clarify which tier is being quoted. | Public pages do not publish MDR pricing, contract minimums or service-credit language.. The service is positioned for sovereign UAE and KSA delivery, so buyers outside the region should confirm availability and data-residency architecture.. Response Automation-as-a-Service is named separately, so containment actions, permissions and cost should be written into the quote.. Help AG lists a broad cybersecurity portfolio around MDR, so buyers should separate included MDR scope from SecOps, CTEM, DFIR, advisory and cloud-security projects.. Public pages cite MTTD and MTTR improvement without figures, so buyers should ask for contractual metrics rather than relying on marketing claims. |
| Data portability | Partial | Partial |
| Contract terms | Annual, 2-year, 3-year | Custom, Managed Detection and Response, Response Automation-as-a-Service, Digital Forensics and Incident Response |
| Channels | TeamsEmailPortalPhone | |
| Data access | Dashboards | Reports only |
| Dedicated analyst | – | – |
| SOC regions | EuropeAsia-Pacific | Middle East |
| Onboarding | Weeks, varies by integration complexity and environment scope | Not published. Help AG says Unicorn supports rapid deployment of threat detection content and playbooks, but no standard MDR onboarding duration was found. |
| Industry focus | GovernmentCritical National InfrastructureManufacturingDefenseUtilitiesLife Sciences | GovernmentCritical InfrastructureEnterprise |
| MTTD | Not published | Not published |
| MTTR | Not published | Not published |
| Community view | NPS score of 88+ (vendor-reported, industry average 34) suggests high customer satisfaction among existing clients. However, virtually no public reviews on G2, Gartner, or Reddit exist, making independent validation impossible. Customers appear to value SC clearance and UK/government compliance focus. Small enough provider that community discussion is minimal. | No meaningful MDR-specific buyer-review signal was found in major English-language review communities during this pass. The public buyer case rests on Help AG's Middle East focus, e& enterprise ownership, sovereign UAE and KSA SOCs, 800+ certified experts, response automation, threat hunting and DFIR integration. Buyers should validate pricing, exact response authority, SLA figures and data-residency terms directly. |
| Compliance | ISO/IEC 27001Cyber Essentials PlusG-Cloud 14CCS Framework | ISO 27001ISO 22301ISO 20000-1ISO 27035-2NCASAMADESC |
| Certifications | ISO/IEC 27001Cyber Essentials Plus | ISO-certified sovereign SOCsISO 27001:2022ISO 22301:2019ISO 20000-1:2018ISO 27035-2:2023SOC CMM Level 3CREST-certified DFIR |
| Founded | 2013 | 2005 |
| Data retention | Not published | Help AG says MDR services are fully delivered within the region and aligned with data-residency and regulatory requirements. No standard public MDR log-retention period was found. |
| API available | ✓ | – |
| Website | Visit → | Visit → |
FAQ
What is the main difference between e2e-assure and Help AG?
e2e-assure is a Pure-play MDR that is technology-agnostic (works with your existing tools). Help AG is a Services firm that is technology-agnostic (works with your existing tools). SLA commitments differ: e2e-assure offers ≤1 hour, Help AG offers Not disclosed. e2e-assure covers 4 attack surfaces in base pricing vs. 0 for Help AG.
How do e2e-assure and Help AG differ in response capabilities?
e2e-assure supports 4 autonomous actions (account disable, custom playbooks, endpoint isolation, file quarantine) and approval is configurable. Help AG supports 1 autonomous actions (custom playbooks) and approval is configurable. Incident response is not included with e2e-assure and included with Help AG.
How does e2e-assure pricing compare to Help AG?
e2e-assure pricing: Starting around £6/user/month (per Microsoft AppSource listing), dependent on user count, number of services, and subject to minimum spend. Specific minimums not published.. Help AG pricing: Not published. Watch for with e2e-assure: Incident response is NOT included in base MDR. It is a separate retainer delivered through UK-based partners.; Automated containment triggers on critical alerts, but broader remediation is your team's responsibility. Budget for internal staff to act on SOC guidance.. Watch for with Help AG: Public pages do not publish MDR pricing, contract minimums or service-credit language.; The service is positioned for sovereign UAE and KSA delivery, so buyers outside the region should confirm availability and data-residency architecture..
Should I choose e2e-assure or Help AG?
Choose e2e-assure if: uK or Australian government and critical infrastructure organizations requiring SC-cleared analysts. Choose Help AG if: middle East buyers that want MDR delivered from UAE and KSA sovereign SOCs. e2e-assure is not ideal for organizations needing full hands-on remediation (e2e-assure automates containment but guides remediation). Help AG is not ideal for buyers that need public MDR pricing before sales.
Daylight Security
AI-native MDR for buyers comparing active remediation across endpoint, cloud, identity, and SaaS. Daylight works with existing EDR/SIEM stacks and uses ChatOps-native collaboration, so it can be a useful third reference point in this comparison.